Technical lead for market analysis - prototype commercialization

Project scope
Categories
Mechanical engineering Engineering project management Marketing analyticsSkills
market analysis marketing commercializationOur company has a patented dewatering truck prototype that is currently being field-tested. Student will be the technical liaison to the market analysis project (ongoing as a separate Riipen classroom project) and will provide technical subject matter expertise to six groups of marketing students. This student will help guide the marketing class to fully develop an analysis of the options available to our company for the commercialization of this truck, and the pros and cons of each option.
The student, as technical liaison, will meet (virtually) with the multiple groups of marketing students to advise and guide them on the technical aspects of the product. This will sometimes be with the project supervisor and sometimes independently.
The student will have in-office mentorship during the course of the project for any questions or general support needed.
About the company
Reliable Septic Services is a well-established septic pumping and wastewater processing company.